Sap mobile strategy

SAP is really moving in the mobility space – in many directions; as usual confusing their customers.

They have recently acquired Ariba along with partnerships with Sencha and Phone Gap. 

It looks like they are making a serious push into cloud offerings – perhaps changing their target markets to smaller as their rhetoric has been saying for years ? There’s an obvious push for end user applications but does that fit SAPs market?

Where does this leave other realms; Syclo, Sybase and strategic partnerships with Click….

Where’s CRM it seems to have been left out of the equation?